WEEX Exchange attended Taipei Blockchain Week this month, during which the WEEX booth attracted over a thousand cryptocurrency enthusiasts for networking. Andrew Weiner, Vice President of WEEX Global, also participated in a roundtable discussion on the topic of “How to bring more people into Web3 through influencers and content.”
The third Taipei Blockchain Week (TBW) took place from December 12-14 at the Songshan Cultural and Creative Park in Taipei, bringing together over 200 global Web3 participants and influencers, attracting more than 6,000 attendees.
WEEX Global sponsored and participated in this year’s Taipei Blockchain Week, with their booth in Warehouse 3 attracting over 1,000 Web3 colleagues for consultations and discussions.
As a leading global cryptocurrency exchange platform, WEEX aims to integrate with the Web3 trend in Taiwan and leverage its over 5 million global users to establish more connections and collaborations with local Web3 entrepreneurs, influencers, and users, to promote the thriving development of the blockchain and Web3 industry in Taiwan.
WEEX gains user trust through real experiences
During Taipei Blockchain Week, the WEEX booth attracted over 1,000 cryptocurrency enthusiasts for inquiries and discussions. Andrew Weiner, along with other team members, warmly received guests, engaging in discussions on Web3 industry trends, sharing insights on the cryptocurrency market dynamics, and presenting WEEX’s global development status. WEEX aims to incentivize and collaborate with more partners and expand its global ecosystem through WEEX Token (WXT). They also gifted visitors with exquisite merchandise, fostering long-term communication and collaboration with participants in the cryptocurrency field.
Visitors congratulated WEEX on its development achievements, praising its commitment to security, compliance, user-centric operation, and excellent user experience, showing keen interest in joining WEEX’s global ecosystem.
On December 13th (TBW Day 2), Andrew Weiner participated in a roundtable discussion on the topic of “How to bring more people into Web3 through influencers and content.”
Andrew pointed out that the biggest mistake in influencer marketing is paying people to say a product is good when it’s not. Today’s consumers value transparency, wanting to see real data and experiences to learn how to solve problems, rather than being sold on marketing tactics. Therefore, Andrew emphasized the importance of authenticity and content value in influencer marketing, suggesting that influencers should genuinely use a product, showcasing its pros and cons rather than overly glamorizing it. Building long-term trust is key, rather than seeking short-term exposure.
Similarly, in community building, Andrew stressed the need to establish a genuine ecosystem where users can actively participate and see value. While short-term hype may attract attention, long-term success relies on genuine user support.
Andrew’s views reflect WEEX’s commitment to transparent operations, focusing on enhancing user satisfaction. Based on this principle, WEEX has established partnerships with over 10,000 star traders and 2,000 global influencers, earning the trust of over 5 million cryptocurrency users from more than 30 countries and regions globally.
Andrew also praised the Asian region for its open and inclusive attitude towards cryptocurrencies. He noted that consumers here are more accepting of new technologies, especially in the decentralized exchange sector, where Asian users actively participate and support such projects.
Of course, Web3 transcends borders and regions, with WEEX serving as a link between Western and Eastern Web3 markets, bridging advanced market technologies, projects, and emerging market users, to jointly promote the development and prosperity of the global Web3 industry.
In addition to sponsoring and participating in Taipei Blockchain Week, WEEX also hosted the “WEEX VIP Night in Taipei” event on December 9th, inviting over 100 influential figures, blockchain entrepreneurs, and industry leaders passionate about the Web3 ecosystem. Through in-depth conversations, casual networking, and fun interactive games, the event provided an open platform for exchanging ideas, laying a positive foundation for Taipei Blockchain Week, and fostering enthusiasm and consensus in the industry for the future development of the cryptocurrency market.
WEEX continues to expand in the global market
WEEX has had a long-standing relationship with Taiwan. As early as 2022, WEEX collaborated with Taiwan’s Asian entertainment king, Jacky Wu, on endorsement cooperation. Since then, WEEX has seen significant growth in its global user base, trading volume, and industry ranking, becoming a rising star platform in the crypto market despite the crypto winter.
In 2024, as the cryptocurrency market enters a new bull market cycle, WEEX, with its accumulated user base, word-of-mouth reputation, and continuous product iterations, has reached a new milestone. In early December, WEEX officially announced a partnership with football legend Michael Owen, merging emerging cryptocurrencies with top-tier sports spirits to bring new breakthroughs and possibilities to the industry.
Michael Owen’s commitment to excellence and relentless pursuit align perfectly with WEEX’s spirit of continuous breakthroughs and conquering new heights.
Since its establishment in 2018, WEEX has always focused on providing users with a secure and ultimate trading experience, constantly pushing boundaries. To date, WEEX has over 5 million registered users globally, with a daily trading volume exceeding $40 billion, consistently ranking among the top five derivatives exchanges and top 20 spot exchanges globally. WEEX supports nearly 600 spot trading pairs and over 600 contract trading pairs, making it one of the exchanges with the most digital assets online. It has become the first launch platform for many emerging projects, offering various popular new coins for contract trading, providing users with a wide range of trading options.
WEEX excels in trading depth, providing professional traders with a smooth and ultimate trading experience. By reducing the trading threshold for contract novices through copy trading, establishing a $1,000 BTC protection fund for user security, and sharing development bonuses with the community through the dynamic incentive mechanism of WXT, WEEX continues to fulfill its commitment to its growing user and partner base.
Since its launch in July 2024, WXT has accumulated a growth rate of over 80%. To date, WEEX has airdropped over 40 new project tokens to WXT holders through WE-Launch, conducted seven “Sunshine Shines” reward activities, and offered a 50% discount on contract fees for users holding over 100,000 WXT for three consecutive days. With a variety of token holding benefits overlapping, WEEX continues to fulfill its promise to its growing user and partner base.
About WEEX
Website: WEEX Exchange
Media Contact: [email protected]
Customer Support: [email protected]
Disclaimer: The content of this article is a sponsored promotional piece provided by the contributor, not representing the views of the platform. The services, programs, or tools mentioned in the promotional content are for reference only, and the actual content or rules are subject to the contributor’s announcement or explanation. The platform is not responsible for any potential risks and advises readers to carefully verify before making any decisions or actions.